We are the change you seek

Arts Marketing Australia

The complete marketing solution for arts companies
What we do

The managed solution to all your marketing needs

“In this new wave of technology, you can’t do it all yourself, you have to form alliances.” Carlos Slim Helu

You need the best

Your company is the best at what you do. So you need a specialist marketer to communicate your best to your audience. 

Champion Freelance

We select the best to work with you. We manage the response to give your what you need.

Managed Solutions

We sit down with your team to define your essential mission. We fight to get your message to your customers,

Our Service

We believe in a diverse range of talent and personality brings creative skills and ideas to the web.


AMA will examine your market position and goals. We start with articulating your production goals in early meetings with the drivers of artistic events at your company.

Social Media

AMA’s social media approach is active and responsive. We offer a service to answer your social media enquiries quickly and constructively. We aim to lead the conversation.


AMA works with media partners to provide a full range of internet designs and web management. We recognises the absolutely central role of website ticketing and information.

Graphic Design

Our graphic designers are the best in the business. Creativity and integration to you brand identity are our key tools for audience grabbing iconography.


Written information is vital in the arts. We gather the best writers to write the copy that can engage readers in your blogs, programs and advertistising.


In your business your brand is more than a name or image. We build all our strategy from the heart of your brand to engage intellectual and emotionally with your audience.

Activating Your Audience

“Change will not come if we wait for some other person, or if we wait for some other time. We are the ones we’ve been waiting for. We are the change that we seek.” Barack Obama

We are the solution to reaching audience

Using the latest methods in marketing we seek to engage new ways for your company to reach its target audience. We want the to feel more than just a passive audience, active stakeholders in your organisation.

Training your Staff

You need to get all staff on board to market and promote your company. Michael McCallum, our chief trainer, will lead all your staff with a program designed just for your company.

Access the best Professionals

By outsourcing your marketing to us, you will not just improve your public engagement, but you will potentially save costs through reducing the need for in-house staff.


Vermilion Gallery




Case Study

This is Not Art

S0472420This Is Not Art is a national festival of new media and arts. TiNA has grown to become one of Australia’s leading contemporary and emerging arts festivals, creating spaces for artistic collaboration and discovery.

The program includes the National Young Writers’ Festival, Critical Animals (our leading thinkers), and the Crack Theatre Festival.

AMA’s Michael McCallum worked on the social media aspects of the festival. The Facebook page saw a rise of likes to 1,300 in this period and a total of 6,170 likes. This means that the page had a 26% rise in Facebook likes, representing a steady level of growth.

Michael’s work was directly with TiNA to handle the social media over the festival’s period. We saw a net rise of 253 fans in a two-week period, with a total rise of 1,200 fans in the year. The data revealed a total Facebook impression of 212,975 by 52,455 users.

Michael worked with local and national media, writing press releases, contacting editors and working with artists.


Arts Marketing Australia
277 Sugarloaf Rd
Sugarloaf NSW 2420

0447 583 240
mike [at] artsmarketingaustralia.com.au

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